// shop — the store that runs itself

Add it once. Sell it online and over the counter.

For the small shop that wants its products, content and customers in one place. One record per product — description, photos, price, stock — feeds your storefront, and the listings for every other channel are written for you. 0% platform fees on Premium; only standard card processing applies.

Start free Book a demo

Base store free · Premium from A$49/mo

Kettlebrook Sourdough’s online shop as a customer sees it: three starter boxes with photos, prices of $79, $139 and $22, In stock, posted Monday or Thursday, and Add to box buttons
A demo bakery’s shop, as its customers see it.
Shop orders for Kettlebrook Sourdough: To pack 11 and To ship 3 tabs, with a paid gift order open showing the delivery address, the gift message, the items, and Pack, Invoice and Slip buttons
Orders arrive paid and waiting to pack. A gift order carries its message, and its packing slip prints without prices.

Your products live in three places, and none of them agree.

A listing on the website, another at the counter, a spreadsheet for stock — each edited by hand, each slightly out of date, each with its own count that is wrong by lunchtime. Selling in more places should not mean maintaining more copies of the truth.

// how it works

One record. Store to counter.

01

Add a product once

Photos, copy, variants, price — enter it a single time, in one place.

02

Written for you

Descriptions are written for you, and your storefront, Google Shopping and Facebook & Instagram all run from the same record.

03

Stock stays honest

Sell online or at the counter and the same count drops. No second system to reconcile.

04

Keep more of the sale

A flat 2% + 30c per sale on the free plan, and 0% platform fees on Shop Premium — only standard card processing either way.

// after add to box

What happens after someone clicks Add to box.

The sale is the start. The order arrives ready to pack, a gift goes out with its message and without the prices, the customer hears when it ships and is asked to rate it, and only buyers can review. Refills can come back every month on their own.

The shipped email a demo bakery’s customer receives: Your order is on its way, with the tracking number, a Track your delivery button, the items and prices, and View your order and Rate your purchase buttons
The customer is told when it ships, with tracking, and asked to rate it once it arrives.
A printed packing slip for a gift order: the items to tick off, the recipient’s address, no prices, and the gift message For your new kitchen. G x
A gift prints its packing slip with the message and without the prices.
Seven verified-purchase reviews for a demo bakery’s products, each with stars, a title, the review and the reviewer, and a Hide button
Only people who bought can review, and the reviews show on the shop. Hide any you don’t want shown.
Shop subscriptions for a demo bakery: $196 a month recurring from 6 active subscribers, each on a monthly flour refill with its next charge date
Sell a refill as a subscription and it charges itself each month: here, $196 a month in flour.

// add it once

One product. Everywhere you sell it.

Add a product once and it goes on your shop, Etsy, the Till on Premium, and your Google and Facebook & Instagram feeds. Sell one anywhere and the one stock count drops, and every channel is told.

// free or premium

Start free. Go Premium when it pays for itself.

The free shop costs nothing a month and takes a small fee on each sale. Premium is one flat monthly price with no fee on sales, so once you sell enough it costs less. It also adds the Till for the counter and connects a Shopify or WooCommerce store.

About 67 orders a month. Card processing is charged on top on both plans, so it isn’t counted here.

Free shop2% + 30c a saleA$100/mo
Shop PremiumNo fee on salesA$49/mo
Premium saves you A$51 a month, and the Till for the counter comes with it.

// inside

A product hub, not just a storefront.

Product infoYour storefrontGoogle ShoppingOne stock countVariantsShopify & WooCommerce integrations0% fees (Premium)Till — the counter (Premium)EtsyFacebook & Instagram catalogue

Google Shopping and Facebook & Instagram: paste one link into each, once, and they pick up every price, stock and product change from then on. Your products live in one record, so the counter uses the same stock and customers: Shop Premium carries Till. Already selling on Shopify or WooCommerce? Connect it instead of starting again.

See Till, the counter

// vs. running a store yourself

Shopify gives you the tools. Here the work runs itself.

Shopify gives you the tools and you run them; here the listings, content and stock run themselves in the same workspace as your CRM and books. If you run a big catalogue or want a large app ecosystem, Shopify is the stronger pick — Shop is tuned for the small shop that would rather not run it by hand.

CapabilityShopifyDiscoverWorthy
Who writes the product listingsYou, with appsWritten for you
Customers, invoicing & booksVia appsSame workspace
Platform fee per saleSet by your plan0% on Premium
Selling at the counterShopify POSTill, included on Premium
Big catalogues & app ecosystemIts strengthTuned for small shops

// start here

Sell in more places, maintain one.

Start free, add your products once, and switch on channels as you grow. Shop Premium drops platform transaction fees to zero — only standard card processing applies.

Start free See pricing